Marketing Minutes Google tops advertiser rankings across TV and CTV during IPL 2026: TAM Google emerged as the leading advertiser across both linear television and connected TV (CTV) during the first 70 matches of the Indian Premier League (IPL) 2026, according to a report by TAM Media Re... 03-Jun-2026 0 125 Industry Updates
Marketing Minutes Truecaller teams up with Gupshup for global messaging push Communications platform Truecaller has announced a strategic partnership with conversational messaging company Gupshup to expand the reach of its Business Messaging solution across multiple internatio... 03-Jun-2026 0 134 Industry Updates
Marketing Minutes, Joe Algorithms can't mold clay A student project that began with a broken workflow became a quiet argument against everything the modern accessories market stands for. There is a particular logic to Santiniketan that doesn't transl... 20-May-2026 0 219 Brand Spot
Marketing Minutes IKEA’s new campaign is shot entirely from inside its iconic FRAKTA bag IKEA Sweden’s new “Frakta Point of You” campaign turns one of the brand’s most recognisable products into the centre of the entire creative idea. Created by NoA Åkestam Holst, the outdoor and print ca... 15-May-2026 0 226 Featured Campaigns
Marketing Minutes Divya Rao exits Netflix after five years Divya Rao has moved on from Netflix after spending more than five years with the platform’s film and series marketing team. Rao shared the update through a LinkedIn post, where she reflected on some o... 15-May-2026 0 132 Industry Updates
Marketing Minutes Goafest 2026 reveals speakers and agenda for 2026 edition Goafest 2026 has announced its speaker line-up and agenda for the 19th edition of the advertising, media and marketing festival, scheduled to take place from May 20 to 22 at Taj Cidade de Goa Horizon.... 15-May-2026 0 122 Industry Updates
Marketing Minutes YouTube is collapsing entertainment, shopping and advertising into one feed YouTube introduced a series of new advertising, shopping and AI-powered tools at its Brandcast 2026 event, as the platform expanded efforts to integrate creator-led content with commerce and brand mar... 15-May-2026 0 129 NEWS
Marketing Minutes Wispr Flow rolls out integrated Bengaluru launch campaign Wispr Flow has launched in India with a Bengaluru-focused campaign conceptualised by Owled Media, using the city’s traffic conditions as the central insight behind the rollout. Instead of relying sole... 15-May-2026 0 133 Industry Updates
Marketing Minutes Ipsos adds AI-augmented moderation to early-stage ad testing Ipsos has expanded its early-stage advertising evaluation portfolio with the launch of AI-Augmented Moderation within its Creative|Labs offering, the market research company announced. The new capabil... 02-May-2026 0 149 Industry Updates
Marketing Minutes Google adds AI image and video creation tools to Google TV Google has introduced a new set of updates for Google TV, adding artificial intelligence-powered image and video creation tools, expanded photo features and a personalized short-video feed. The update... 02-May-2026 0 155 NEWS
Marketing Minutes This campaign used bridal henna to expose hidden domestic abuse Conceptualised by Impact BBDO Dubai for UN Women, the InkVisible campaign transforms bridal henna into a stark warning against domestic violence in Pakistan. By replacing traditional designs with brui... 02-May-2026 0 186 Featured Campaigns