Publicis Groupe India has appointed Alifiya Hirani as Associate Director – Corporate Communications. In her new role, she will lead communications for Saatchi & Saatchi India, BBH India and Propagate India.
Hirani announced the appointment in a LinkedIn post, writing, “I’m happy to share that I have joined Publicis Groupe India as Associate Director - Corporate Communications, leading communications for Saatchi & Saatchi India, BBH India and Propagate India. Onwards and upwards!”
Before joining Publicis Groupe India, Hirani worked at Dentsu India, where she held several corporate communications roles, including senior manager, manager and associate manager. Her responsibilities included media relations, corporate communications strategy, crisis communications, content development, thought leadership and internal communications.
Earlier, she worked at Another Idea as a senior PR associate and public relations executive, handling public relations, corporate communications, executive profiling and industry events, including the International Advertising Association (IAA) World Congress and Goafest.